Sr Product Marketing Specialist in Concord, NC at ACN Jobs

Date Posted: 3/27/2018

Job Snapshot

Job Description

JOB SUMMARY:    ACN is currently seeking a Senior Product Marketing Specialist to join their dynamic, fast-paced marketing department. The Senior Product Marketing Specialist will possess a well-rounded portfolio of skills, including a passion for product marketing, outstanding written and verbal communication skills and the ability to function at a high level under tight, changing deadlines. This individual will also need to be able to take projects from concept to implementation.

CORE RESPONSIBILITIES: 

•         Assist the Senior Manager, Product Marketing in conceptualizing and implementing marketing programs and messaging that drives customer acquisition and retention across all of ACN’s product lines.

•         Work closely with product management teams to determine marketing and communication strategies for the ongoing promotion of existing products as well as coordinating the launch of product enhancements and new product lines.

•         Help to define & refine key value propositions for ACN’s product portfolio

•         Communicate the value proposition of the products to the sales team and develop the sales tools and marketing collateral that support the selling process of your products.

•         Create and maintain training materials (in the form of presentations, videos and webinars) for ACN’s product lines, by transforming complex information to be easily digestible to a diverse sales team.

•         Partner with and provide clear direction to the Creative team to produce effective marketing material

•         Monitor, review and report on product marketing activity and results.

KNOWLEDGE, SKILLS AND ABILITIES REQUIRED:   

•         Effectively collaborates with peers and cross functional departments

•         Thinks strategically and develop marketing plans, with a willingness to tactically execute

•         Is skilled in copywriting across multiple marketing mediums including email, website, social media, etc.

•         Extracts information from various sources and turns that information into clear communications that meet the intended goal(s)

•         Prioritizes multiple projects to meet overall business needs

•         Must be entrepreneurial minded and thrive in a fast-paced environment where priorities may shift quickly

•         Strong organizational and project management skills

•         Manages time, works under pressure and delivers on tight deadlines

•         Is goal-oriented and accountable

•         Is a self-starter

•         Has working knowledge MAC and/or PC operating systems and hardware

THE FOLLOWING ARE NOT REQUIRED BUT ARE HIGHLY PREFERRED:

•         Experience in the telecommunications, wireless and/or energy (natural gas and electricity) industries is a plus.

•         Experience using Keynote and/or PowerPoint to develop engaging presentation materials.

•         Experience using WordPress, Joomla or other web CMS systems

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